Kansas City
Chiefs
Club colors
The club's official colors, in order: primary first, then secondary.
-
#E31837 -
#FFB612 -
#000000
Marks on file
8 cuts.
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Primary
-
NFL.com cut
-
ESPN light -
ESPN dark -
Alternate -
Alternate dark -
White knockout -
Wordmark
What each ground draws
Use the light cut on a white cell, and the dark cut on a dark card and on the club's own color.
- Light surfaces
Primary Player cells, bench rows, the games strip — anything on a white card.
- Dark surfaces
ESPN dark The same surfaces in dark mode, swapped in by CSS. - Club color
ESPN dark The club-color band, dark in both themes — so it follows the dark assignment.
In the app
The real components, on their real grounds. The club-color band is a ground, not a surface the app paints today.
- Player cell — DEF the mark IS the avatar Chiefs D/STChiefs D/ST
- Lineup bench row 18px Bench · FLEX
KC Bench · FLEX
KC -
Composite hero the mark as a crest watermark, ~300px
Cyrus Allen NFL Brand Book
Kansas City Chiefs
The club's mark as a homepage hero draws it: the crest as a watermark behind the copy, on the club's own gradient.
Every cut on file -
Games strip the real component, sample slate — follows your theme
LV21
KC●24
- Club color the third ground
CHIEFS
Who rosters Chiefs in The League
14 players across 11 franchises — 2026 league year.
- Bring the Pain
Cyrus Allen
Justin Tucker - Gridiron Geeks
Kenneth Walker III
Travis Kelce - The Mariachi Ninjas
Brashard Smith
Noah Gray - Running Down The Dream
Xavier Worthy - Computer Jocks Kansas City Chiefs
- Cowboy Up
Justin Fields - Dark Magicians of Chaos
Jeff Caldwell - Dead Cap Walking
Harrison Butker - Maverick
Patrick Mahomes - Midwestside Connection
Emmett Johnson - Wascawy Wabbits
Rashee Rice
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